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Source of Title Blog

Source of Title's Bulletin Service
by Robert Franco | 2009/02/02 |

Communication is the cornerstone to any good business relationship.  That is why we decided to launch a new, FREE service on Source of Title - to help you keep your clients informed with important announcements regarding your company, your services, and the counties you cover.  Through our Bulletin service, you can post timely announcements and your clients can subscribe to them.  This allows your clients to subscribe and aggregate their vendors' bulletins on one easy to access Web page and keep informed.  Best of all - its completely FREE!  It is a great benefit you can offer your clients and it won't cost you, or them, a dime.

Source of Title Blog ::

How it works:

Its easy!  If you have a company listed in our directory, just log in with the email address you used when you registered the company.  You will then have a link available under the "Bulletins" heading in the left column - "My Bulletins."  Clicking on the "My Bulletins" link will take you to a page where you can enter your announcement and see all of your previous bulletins.

Once you enter a bulletin, it will appear on your directory listing when people view it in the directory.  And, if your clients subscribe to your bulletins, they will see them on their "Bulletins" page.

Here is an example of the types of announcements that will be particularly useful:

Monday, Dec. 29, 2008 - Richburg, Morton, and Crawfish Counties are closing at noon on New Year's Ever.

Monday, Dec. 29, 2008 - Richburg County tax computers are down for maintenance until Jan. 5.

Monday, Dec. 29, 2008 - Our office will be closed Dec. 31 and Jan. 1.

Thursday, Jan. 1,  2009 - Frankenborrough County Clerk of Courts computer is still misindexing names on State liens. A commission is reviewing the problem; we will notify you when the problem has been resolved.

Friday, Jan. 2, 2009 - Our office is moving to 123 Main Street, Capital, XY 10101.  Phone, fax and email addresses will remain the same.*

Friday, Jan 2, 2009 - We are adding Gorgonzola County to our service area effective immediately with the addition of Jim Smith, our new abstractor with 15 years of experience.*

Monday, Jan. 5, 2009 - Due to sever snow storm, we are unable to make it to Maroon County today.  Orders will be completed tomorrow as soon as possible.

*NOTE: Of course, if your bulletin is to announce a change in your address, contact information, or the counties you cover - don't forget to update your directory listing, too!

Once you feel comfortable using the new service... you need to let your clients know that they can subscribe to them.  Click here for a customized letter you can send to your clients explaining the new service to them, and instructions for subscribing to your bulletins.

We have made it very easy for your clients to subscribe to your bulletins.  First, they can visit the "Bulletins" page and enter your SOT I.D. number in the "Subscribe to a company's bulletins by SOT ID:" box.  Second, they can click the "plus sign" in the directory next to your listing.

When companies have subscribed to their vendors' bulletins, they are all viewable on the "Bulletins" page.  They will be able to see new posts by you and their other vendors as they are added.

This will improve communications between clients and their vendors.  All you have to do is remember to add important announcements to your "My Bulletins" page as necessary.  Anytime you have a unique situation, like a county closing or changing their policies or procedures, when tax due-dates are announced, etc., you just have to create a new bulletin. 

In fact, this would probably be a good time to create your first bulletin - county taxes should be due soon - let your clients know when they are due in your county.  For example:

Richland County taxes are due February 25, 2009.

What is to come:

We will be making further enhancements to this service over the coming months, as we think they will be useful.  For example, we may add an email notification service that clients can subscribe to that will send them a couple of emails each day to alert them of new bulletins.  Our goal is to provide our users with pertinent, timely information.

Of course, the information must come from you.  The more you take advantage of this FREE service, the more useful it will be to your clients.  And, it is an excellent service you can offer your clients that won't cost you, or them, any money.  This is a great way to stand out over your competition - by providing superior communications to make doing business with you easier for your clients.

I encourage all of you to take advantage of the Bulletin service.  If you have any questions or comments regarding this new service, please post them here and check back for a reply.

Robert A. Franco
SOURCE OF TITLE




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Categories: Source of Title Services

1173 words | 10018 views | 3 comments | log in or register to post a comment


Attention Clients...

If you would like your vendors to start using this information service to provide you with timely announcements about their company, their services, or the counties they cover, let them know!  We recommend that you print this letter and email, fax, or just send them a copy with your monthly checks.

Remeber the Bulletin service on Source of Title is completely FREE for you and them - there is no reason not to give it a try.

Robert A. Franco
SOURCE OF TITLE

 
by Robert Franco | 2009/02/04 | log in or register to post a reply

Certainly!

There have been several instances in the past year when this service would have come in handy.  I'm sure there will be more.  I think this will come in handy when there are changes to recording fees and when our state mandates new 'user fees' (not to confused with taxes). 

This is already the best site available for abstractrs and title agents.  No serious competition as far as I've seen.  It's good to see you're making improvements regardless.

 
by Patrick Scott | 2009/02/06 | log in or register to post a reply

Thanks, Pat...

We are excited about this service and we hope the abstractors and their clients will take advantage of it.  I hate to keep pointing this out (I sound like a broken record), but its FREE!  It is very easy to use and clients certainly appreciate being kept informed by their abstractors.

 
by Robert Franco | 2009/02/06 | log in or register to post a reply
Source of Title Blog

Robert A. FrancoThe focus of this blog will be on sharing my thoughts and concerns related to the small title agents and abstractors. The industry has changed dramatically over the past ten years and I believe that we are just seeing the beginning. As the evolution continues, what will become of the many small independent title professionals who have long been the cornerstone of the industry?

Robert A. Franco
SOURCE OF TITLE

 

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